Brand marks

Use the Dropshippers lockups with enough space around them

Always leave clear space around the Dropshippers lockups so they stand out and are easy to identify. The clear space must be at least the height of the capital D in Dropshippers on all sides. Do not crowd the lockup with text, logos, or design elements, especially in supplier lists, press releases, or on regional desk signage. This makes sure the brand is not mistaken for a supplier or mixed up with courier or marketplace logos.

• Leave at least one D-height as margin on all sides.
• Keep the mark separate from other brands or supplier logos.
• Avoid placing the lockup near busy backgrounds or document footers.

Choose the right mark for contrast

Use the dark Dropshippers mark on light or white backgrounds for best contrast. On dark or coloured backgrounds, always use the light (white) version of the lockup. This keeps the mark visible and legible in trade briefs, marketplace press copy, or when printing fulfilment notes. Do not use a dark mark on a dark background or a light mark on a light background, as it can make the lockup unreadable.

• Dark mark for white or light backgrounds.
• Light (white) mark for dark or saturated backgrounds.
• Test visibility at actual size before publishing.

Never alter, recolour, or distort the Dropshippers brand marks

Do not change the colours, proportions, or design of the Dropshippers lockups. The marks must not be recoloured to match supplier palettes or background tones. Avoid adding effects such as shadows, gradients, borders, or glows. Do not tilt, squash, stretch, or rotate the mark. Always use the supplied original lockup files to keep the brand identity clear in all media, especially when referencing supply chains, local courier partnerships, or pop-up ops desks.